https://www.gosh.nhs.uk/press-releases/1980s-themed-campaign-celebrate-30-year-fundraising-milestone/
Eighties-themed campaign to celebrate 30-year fundraising milestone
15 Mar 2018, 5:51 p.m.
Great Ormond Street Hospital Children’s Charity (GOSH Charity) is inviting the nation to support its 80s-themed campaign Then. Now. Always, which celebrates thirty years since the Wishing Well Appeal, the first major fundraising appeal for Great Ormond Street Hospital which launched back in 1988.The Wishing Well Appeal raised money for a brand-new hospital building at Great Ormond Street Hospital and was the largest ever national appeal of its kind at the time, supported with donations from people right across the UK. Thirty years on, Great Ormond Street Hospital Children’s Charity still needs support to help make a difference to the hundreds of seriously ill children that arrive at the hospital from across the UK every day.
The 80’s themed campaign, which celebrates 30 years since the appeal, includes a takeover of the GOSH Charity website and digital platforms this week to mark the decade in which the Wishing Well Appeal took place. From looking back at some of the incredible supporter stories from the 80s, to launching a collection of 80s inspired t-shirts and inviting supporters to hold their own ‘dress 80s’ fundraising day, the campaign has something to appeal to all ages. Due to run all year round, the charity is urging supporters to get involved and fundraise to transform the lives of seriously ill children from all over the UK.
Nick Radmore, Deputy Director of Brand and Content at Great Ormond Street Hospital Children’s Charity said: “The Wishing Well Appeal touched every corner of the UK and inspired decades of fundraising for Great Ormond Street Hospital Children’s Charity. Thirty years on, we wanted to celebrate all the wonderful stories which were brought to life from this time and thank our supporters for all that they’ve done …”
Great Ormond Street Hospital Children’s Charity raises money for the hospital’s most urgent needs. These include pioneering research to find treatments for the most complex childhood illnesses, providing advanced equipment and supporting the rebuilding and refurbishment of the hospital to provide state-of-the-art facilities to match the hospital’s world-class care.
To find out more about the Then. Now. Always, campaign and how you can get involved please visit gosh.org/always on the charity website.